Name it – Draw it – Win it

This is a wooden hook designed by the Swedish design duo Asshoff & Brogård. We really like its minimalist and very graphical design but…

We do not have a name for it!

Your challenge is to come up with a brilliant name for it – a name that really fits the product. Furthermore we think the hook has such a unique and graphical design that we encourage you to be creative – and do something fun/different/cool/strange with it. Draw on it – turn it into a pattern or something completely different. Below you will find “raw-material” images.

Help us – it’s worth it!

  • Best name suggestion on Facebook wins the product + 300€ gift voucher to our webshop. →Suggest name now
  • Most Liked name on Facebook wins the product + 100€ gift voucher to our webshop. →Like name now
  • The best drawing wins the product + 300€ gift voucher to our webshop.

How to participate

It’s simple. Come up with a great name for the product and write it on our →Facebook page.

If you want to submit a drawing send it to Please write your contact info.

The six best poster suggestions will be on display in our store in Copenhagen during the launch of the product.

The fine print

Deadline is Wednsday the 16th. of March. Normann Copenhagen will decide which name is the winning name that will be used for the product. If more than one have suggested the same winner name – it it the person who submitted the name first – based on the order of the Facebook list. By submitting your drawing to us, you also accept that we may use it in our store as well as on our online platforms. We will upload all appropriate* pictures that we receive. All our pictures are under the creative commons license – by submitting your drawing you accept that we will publish it under the same license. Gift vouchers cannot be exchanged to cash and must be used in the Normann Copenhagen webshop.

*no pervert, political, or other stuff that might offend other people.

To download a large Jpg file with the product simply click the image below. A large versions opens. Right-click the picture and select save as.

See the first 8 submitted designs on our Flickr picture page.

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